Nat Geo Adventure closing

End of the road for adventure magazine

After ten years of criss-crossing the globe in search of all things outdoors National Geographic Adventure magazine is cleaning off its boots, putting the tent back in the cupboard and shaking the sand out of the bottom of its backpack for the last time. This month’s edition will be the final regular print version of a publication that aimed to ‘explore the world, challenge assumptions and make a difference’. Future issues will now be restricted to just special editions, books and the web.

It’s the recession that’s to blame according to the editors, who saw advertising fall by nearly half compared to last year and despite reducing the number of annual issues from ten to just eight, in the end the advertising revenue just wasn’t there.

It’s a sad end to a highly regarded magazine both for its subscribers and for the editors who, in a good bye post on their blog, looked back at their work.

“In a little over a decade, we managed to journey to the top of Everest looking for the ghost of George Mallory and Sandy Irvine. We went into the mountains of Afghanistan with a man fighting the Taliban long before September 11. We tried ayahuasca in the jungles of Peru and stopped whaling vessels in Antarctica. We dodged rampaging elephants and evaded man-eating lions. We walked across Namibia and paddled to Timbuktu. And we enjoyed every last minute of it.”

More information on National Geographic Adventure magazine and its last edition can be found at the magazine’s blog here: http://ngadventure.typepad.com/blog/2009/12/goodbye-for-now.html